The 5 Best Instagram Explore Page Tips of 2023! How does Instagram Explore work? How to get on the Instagram Explore page in 2023? What you need to know about the Instagram Explore page?
Explore on Instagram, the world’s most popular social media platform, is a great success to promote yourself and your brand, but it’s not something you can think of. So how can you achieve this? Let’s go step by step and take a closer look at what is Instagram explore, how its algorithm works, and let’s see some of the suggestions for Instagram explore.
The 5 Best Instagram Explore Page Tips of 2023! How does Instagram Explore work? How to get on the Instagram Explore page in 2023? What you need to know about the Instagram Explore page?
First of all, you should know that the Instagram explore algorithm works separately for each user, even with a similar system. In other words, each user’s explore page is unique to him. For this reason, the purpose of a profile that wants to be explored on Instagram is not to be visible to everyone, but to be visible to its target audience. Let’s get down to the basics and see what Instagram explore is, how its algorithm works and see some of the suggestions for Instagram explore.
Let’s start with the basics, what is Instagram Explore?
The 5 best Instagram Explore page tips of 2023! How does Instagram Explore work? How to get on the Instagram Explore page in 2023? What you need to know about the Instagram Explore page?
When you open the search page in the Instagram mobile application, you will see posts shared by accounts you do not follow, this is the Instagram explore page. You explore accounts that you do not follow on the Instagram explore page. Most of the time, the posts and reals videos on this page are selected according to your interests, but the main determining factor is the Instagram algorithm.
How does the Instagram algorithm work?
According to the statement made by Instagram on the About page, the platform uses an algorithm, but not a single algorithm. There are many algorithms, classifiers, and processes, each with a different purpose. The purpose of all this is to make the time spent by the Instagram user on the platform the most enjoyable.
Again, according to Instagram’s statement, this process progressed step by step. In 2010, the posts were progressing in chronological order. In 2016, users were leaving the platform without seeing 70 percent of the posts. That’s why Instagram engineers have created algorithms to optimize your homepage feed, explore page, and Reels page.
This algorithm comes before you by evaluating many different factors such as when the post was shared, where it was shared, your frequency of liking, visual texts, video lengths, sender, user activities, and the user’s interaction with the posting account.
You may be interested in: How do Twitter and Instagram Algorithms Work?
The Explore page is a little different: How does the Instagram Explore algorithm work?
The 5 best Instagram Explore page tips of 2023! How does Instagram Explore work? How to get on the Instagram Explore page in 2023? What you need to know about the Instagram Explore page?
Since the Instagram explore page works with a slightly different algorithm than the main page feed and the story feed, it is useful to open a special topic. The first data in the hands of the Instagram explore algorithm are the accounts you follow, the posts you like and the comments you make. From this first data, the algorithm begins to extend deep like the root of a tree.
For example, you like the X account and you like every post. The algorithm finds the followers of the X account and the accounts that they follow fondly. Let’s say these users follow the Y account in the same way, the posts of the Y account start to appear on your explore page immediately. A similar system works for posting issues.
In other words, the first and most basic purpose of the Instagram explore algorithm is to present the posts you will interact with. Then this algorithm measures your explore performance. Impressed by the thumbnails, which posts you opened, which ones you liked, which ones you spent time on, it continues to offer similar ones by measuring all these. To summarize, the Instagram explore algorithm is like a mirror, it returns whatever you do to you.
Here are Instagram Explore suggestions:
- The first and most basic rule is to share interesting posts.
- Get inspired by other posts that fell into explore.
- Make your posts at the right time.
- Try different types of sharing.
- Feel free to advertise at affordable prices.
The first and most basic rule is to share interesting posts
Algorithm, classification, process etc., but never miss the point; interesting posts. You should set a theme for your or your brand’s Instagram account so that your subject coverage is clear. Within this scope, share different posts than users have seen hundreds of times that day.
The first feature of interesting sharing is that it stands out. Your share, which is seen with thousands of posts, will first catch the eye and the user will spend time with it, which Instagram will see that it is worth exploring. Of course, nobody likes an interesting but hollow post. For this reason, do not forget to offer different things to the user after they stand out.
Get inspired by other posts to explore
Even if each user’s Instagram explore page is specific to him, there are some common points in the posts you come across on this page in general. As a profile owner who wants to explore Instagram, you need to explore these common points. In particular, you need to sit down and examine accounts that have a similar theme or deal with similar topics as an assignment.
Of course, do not copy the shares of an account with millions of popular users and imitate it exactly, but let’s see what this account does. After all, some of these accounts are managed by editors who have devoted years to this work. You should prepare new content by avoiding imitation but keeping inspiration in the foreground.
Make your shares at the right time
If you say I lost my sleep, shared a few stories in my spare time, or shared fifty stories at once, let’s be frank, it’s hard to even be a popular account, let alone falling on Instagram explore. Because one of the most important points of social media management is time planning.
Depending on your target audience, there is a certain time frame in which your posts or stories will reach the user. You can see this already if you examine your Instagram statistics. If even your own followers are seeing it at certain times, why would it be seen in the explore at inopportune times? Choosing the right sharing time is critical for Instagram explore.
Try different sharing types
Okay, your page has a topic and a theme that you choose to share this topic in the most correct way, so you are not going to share dance videos, but sharing photos with photos does not make you popular either. Expand your share types a bit. Why not a Reels with nice music playing in the background?
We didn’t give the example of Reels for nothing, because Instagram has been keeping this new feature developed to compete with the TikTok platform, especially recently. But beware, we are saying lately. In other words, the types of sharing that are popular on the platform vary. For this reason, you should follow current developments and explore popular sharing types.
Feel free to advertise at affordable prices
Thanks to Instagram ads, you can find yourself on the homepage, explore or Reels stream of relevant users. However, our topic is to explore Instagram, where did the ad come from? In fact, these are all interrelated issues. The difference between a post getting in front of a thousand people organically and getting in front of ten thousand people with ads also affects the explore page.
Instagram ads are quite affordable compared to many platforms. After placing an ad in accordance with your own budget and increasing your interaction rate, make sure that your rate of falling on the Instagram explore page will increase as well. Because remember, interaction attracts interaction.
We talked about the suggestions you can apply to explore Instagram by answering questions such as what is explore on Instagram, the world’s most popular social media platform, and how does its algorithm work. You can share your thoughts about the Instagram explore page in the comments.
